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Charbel Ackermann
Intrayge Outtrayge
The proposal takes the form of a bureaucratic paper trail between the
artist Charbel Ackermann and possibly other artists and the ICA
exhibitions team. It is based on the following institutional model:
Artist -> in-tray -> intra institutional process ->out-tray -> artist
(these processes can be looped and go through several iterations)
The project is based on the assumption that contemporary art is produced
directly in touch with the institutions and tends to be transgressive
since the institution gains from shock value. My proposal implies a closed
loop between the institution and the artist, since “the privileged
customer of the new transgressive art is no longer the merchant, nor the
far sighted collector (as in the modern paradigm where artistic value
resides within the work) but the institution itself” (Mario Perniola). The
artist proposes to illustrate this through the production of proposals in
the form of a letter correspondence with the I.C.A. team.
The idea is that the artist Charbel Ackermann or several other artists
write regularly a fully formed letter (or email) to the ICA exhibitions
team with a proposal for a show or activity at the ICA which should create
some form of transgression or outrage (intrayge). The expectation is that
the exhibitions team deals with the proposal and turns it around (outtrayge).
The process could be made visible in several ways which are not mutually
exclusive: I.D.E.A.London website posts letters, two trays bolted to the
wall or sitting on a small piece of furniture somewhere in the ICA, or
posting of the correspondence on a notice board at the ICA/Process Room).
By simply making the correspondence visible to the public we are producing
a true albeit formalised version of
institutional
activity of the production of contemporary art where the viewing public
has been reduced to the role of a spectator of an essentially opaque game.
Again, this
proposal is based on the idea that in the game of contemporary art
(Natalie Heinich) artists and curators are transformed into functionaries
of the art productive system (Gianni Vattimo). Given institutional
necessities these bureaucrats pursue transgressive strategies.
In order to make
the idea work, Charbel would attempt to produce viable proposals for
outrages (but would obviously be open to share the workload with others).
We would invite the Exhibitions team to respond by reacting to the
proposals (comments on a copy of our letter, short e-mails, comments on a
memo pad etc.) and to put these literally in the outtrayge we provide. The
public could then look at these proposals and may well add their comments.
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